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How to Conduct a Trademark Search in the UAE 

It is crucial to conduct a trademark search in the UAE prior to starting up a new business or introducing a product into that jurisdiction. This ensures that your brand name, logo, or taglines are unique and not yet in use by someone else.

Searching the UAE trademark can keep you from potential legal woes, your application from being denied by examination, and confusion in the market. It is estimated that more than 30% of trademark applications filed in the UAE are refused based on similarity with existing marks. By doing a quick trademark search, you ensure the sanctity of your intellectual property and help create a stronger brand relationship in the UAE.

The UAE will be faster to obtain and more digital by 2025. You can verify your brand online through official sources such as the Ministry of Economy (MoE), WIPO Global Brand Database UAE, and TMview. These tools search thousands of registered trademarks, both in the UAE and worldwide, to keep businesses out of conflicts before they file.

Whether you are an emerging enterprise or a large corporation, conducting a comprehensive UAE trademark search is essential to protect and secure your brand. When you utilize these official records, you are going to be able to save some time, money, and also avoid the risk that your trademark is not going to get accepted whenever you apply.

Here, we have a complete guide for how to check trademark in UAE, costs, benefits, and everything you need to know. It covers all the requirements of registration of trademark, check if a brand name is registered in UAE, and provides expert guidance tips. 

What Is a Trademark in the UAE?

A trademark is a particular sign, word, logo, symbol, or expression that identifies a product, service, or company. Trademark registration in the UAE is validated through Federal Decree-Law No. 36 of 2021. This prevents people from stealing or misusing your brand.

Trademarks are important because they give you exclusive rights. After your trademark is registered, no one else in the UAE will be able to use the same or a similar name, logo, or slogan for their company. This protects your intellectual property and can make your business unique.

The following are examples of trademarks in the UAE:

  • Brands and businesses – your company or product name.
  • Logos and icons — images that represent your company’s identity.
  • Product labels and package labels — the designs that make your products identifiable.
  • Taglines and slogans – short phrases that show your business message.

Every year, thousands of trademarks are registered in the UAE. Doing a trademark search UAE before you apply helps make sure your brand is unique.

Registering your trademark gives you legal protection, builds customer trust, and helps your business grow. It also helps if you want to expand outside the UAE because the country is part of the Madrid Protocol, which protects trademarks in over 120 countries.

By doing a trademark search UAE and registering your brand, you keep your business safe, build trust, and avoid problems later.

Why You Should Check Your Trademark First in the UAE

Before registering a trademark in the UAE, it is very important to do a proper search. This helps protect your brand and avoid problems later.

  • Avoid Copying: Checking first stops conflicts with trademarks that are already registered.
  • Save Time and Money: If you check early, your application is less likely to be rejected. This saves you from paying extra fees or redoing the process.
  • Legal Safety: A trademark search protects your intellectual property rights in UAE courts. You will have proof that your brand is unique.
  • Develop Your Brand Trust: The safety and official nature of your trademark leads to more trust in the brand by clients, partners, and customers.

Pro Tip: Always consult official databases such as TMview and WIPO when conducting your UAE trademark search. These sources provide the most reliable and current information.

Why Registering a Trademark in Dubai Helps Your Business

A trademark in Dubai is vital for any business. It protects and sustains your brand over time.

  • Exclusive Rights: Once your trademark is registered, the brand name/ logo/design is exclusively yours. Nobody else can use it without your permission. In short, it’s your body; your thoughts are yours to have.
  • Strong Legal Protection: A trademark is what keeps other people from copying your brand. So if you find yourself with the same sort of greedbags lifting your name or logo and demeaning it, take comfort in the UAE, yes, you can!
  • Enhance Your Branding: When you have a trademark, you stand out from the crowd, and it lets people know that you are real. Your brand has another group of loyal consumers who have faith in your product or service, and your image in the market strengthens.
  • Fosters Growth: If you want your business to grow, a trademark would help. It makes it more franchisable, licensable, or readily part of joint venture relationships with other companies.” Your brand becomes more valuable and recognizable.
  • Registration in Other Classes: Dubai trademark registration can also be obtained in other classes. There may be some protection for your brand in other territories under conventions such as the Madrid Protocol. This is useful if you plan to scale your business out of the UAE.
  • Be Competitive: Dubai is a competitive market with a lot of competition. Your business is the band! The customers easily identify your store; this is an advantage in the face of the competition.
  • Peace of Mind: Finally, having a registered trademark gives you confidence. You know your brand is safe, your investment is protected, and your business can grow without legal problems.

Simple Step-by-Step Guide to Do a Trademark Search in UAE

Doing a trademark search in UAE is the first step to make sure your brand name or logo is unique. It’s going to keep you out of legal trouble and will save time during the registration process. This is an easy guide to help you successfully search for your trademark prior to applying for registration. It’ll save you from getting in trouble with the law and register faster.

Here is a simple guide to assist you in checking your trademark pre-application for registration.

Step 1: Visit the website of the Ministry of Economy (MoE)

The fundamental authority responsible for trademarks in the UAE is the Ministry of Economy (MoE). You can look for existing trademarks on the trademark inquiry Ministry of Economy UAE tool.

Here’s what to do:

  • Check the official Ministry of Economy UAE website.
  • Click on “Intellectual Property” and then “Trademark Inquiry.”
  • Type your registered trademark name in English or Arabic.
  • Hit “Search” and it will tell you whether a similar name or logo already exists.

When no similar mark is found, your brand name is likely to be available for registration as a trademark in UAE. This allows you to prevent yourself from taking the same name as an existing user by mistake.

Step 2: WIPO Global Brand Database

The WIPO Global Brand Database has registered Mary Jane trademarks in various countries of the world. That’s great if you want to grow your business outside the US.

Follow these simple steps:

  • Visit the WIPO website.
  • Click the Country filter to pick the United Arab Emirates (UAE).
  • Enter what you would want your mark or logo name to be.
  • Review all the results carefully.

This search ensures another company is not already using your brand in other countries to defend your brand worldwide.

Step 3: Research using TMview UAE search tool

Here’s my suggestion for using TMview to Search Trademarks in the UAE.

TMview is also an online platform that covers trademarks registered in the UAE and elsewhere. It provides added assurance that your trademark name or logo is available for use.

To search:

  • Visit the TMview website.
  • Type your brand name in the search box.
  • Filter the results by choosing the United Arab Emirates.
  • Review important details such as the owner’s name, registration number, and date.

It allows you to review your trademark once again before filing and make sure that there is nothing out there in the UAE that prevents you from using your name.

Step 4: Employ the Assistance of Trademark Specialists

If you question your outcome after performing a trademark search in the UAE, carry out your task of defending or IP Dorsey in Dubai.

They can:

  • Look for other similar marks and check to see if registration is a realistic possibility.
  • Guide you for registering the application right trademark in Dubai through the process.
  • Process all renewals, disputes, payments, or objections received.

The help of professionals makes the entire process smooth, quick, and accurate. It also offers you the peace of mind that your trademark registration in UAE is safeguarded and legally defensible.

Updated UAE Trademark Registration Process (2025 Guide)

Once your trademark search in UAE indicates that your name or logo can be used, the first step towards registration is to apply. Making this process simple for you is the Ministry of Economy (MoE) UAE. You’ll have it easy when getting registered.

Step 1: Have All of Your Documents Available

Prepare your documents. Make sure you have all the necessary documents prepared before starting the online form. This goes a long way to avoid delays in getting registered. You’ll need:

  • A good image or idea of your logo or brand.
  • Copy of the trade license (if your company is already registered in UAE).
  • Power of attorney (if someone applies for you on your behalf only).
  • Copy of the applicant or business owner’s valid passport.

Make sure all your documents are accurate and updated before processing the upload through the MOE online.

Step 2: Pay the Required Fees

After uploading your documents, you’ll be required to pay the Ministry of Economy UAE trademark registration process fees online at the MoE portal. Payment is easy and safe by computer. Be sure to keep a copy of your payment receipt safe for future reference.

Step 3: Trademark Examination

Once you apply, the Ministry of Economy (MoE) reviews your trademark application quite thoroughly.

At this stage, the MoE verifies:

  • As long as your mark is legally sound.
  • Provided it is new and different from any trademark in existence in the UAE.
  • If your trademark is approved above, it goes to the next level — being published.

Step 4: Publication in the Official Gazette

  • After registration of your brand name as a trademark, it is advertised in the UAE Trademark Gazette for 30 days.
  • This public notice is designed to let anyone who may have an objection do so within that time.
  • If no one objects within 30 days, your application is automatically on its way to becoming a registered trademark.

Step 5: Final Trademark Registration

When the UAE Ministry of Economy does not receive any objections to your trademark, then you will receive an official Trademark Registration Certificate from the Ministry.

This certificate gives you:

  • Full rights to your logo or brand name.
  • Legal protection against imitation or misuse.
  • Your right to use the ® symbol with your registered mark. 

The trademark’s validity and renewal

  • Your trademark registration UAE will be valid for 10 years once it is registered.
  • You can request a renewal at any time before it expires and make the payment of the renewal fee.
  • Renewal at the right time secures your brand registration in the UAE legally.

Cost of Trademark Search and Registration in the UAE (2025)

Trademark Search UAE – Free

  • The search for trademarks in the UAE is free on the website of the Ministry of Economy (MoE).
  • It enables us to see if someone has not taken the brand or logo already.
  • This way, it eliminates any legal issues and can save a lot of time.

Governmental Cost – AED 750 to AED 1,000

  • The official filing fee is between AED 750-1,000.
  • You will pay this fee to the Office when submitting your trademark registration application online.

Publication & Registration Fee – 750 AED to 1,500 AED

  • Your trademark is then published in the UAE Gazette for 30 days once accepted.
  • The publication and registration fee is 750-1500 AED.
  • At this point, you will be given your trademark certificate.

Professional Service Fees – Varies

  • For that, you should hire a trademark consultant in Dubai or an IP lawyer.
  • Cost: The fee depends on the consultant’s credentials and level of service.

Pro Tip:

An early UAE trademark search online can save thousands of dirhams worth of rejected applications or disputes later.

Trademark Renewal Process in Dubai

Renewal of your trademark in Dubai is easy, but it is crucial! All trademarks registered in the UAE must undergo renewal every 10 years to remain in force.

  • Track Expiry Date
  • Monitor your expiry date on your own trademark.
  • You can confirm this either on your registration certificate or via the MoE portal.

Apply Online

  • Browse the MoE website, navigate to the Trademark Renewal section.
  • Complete the renewal form and upload your documentation.

Pay Renewal Fees

  • The Ministry of Economy UAE trademark registration renewal cost is approximately AED 6,000–8,000.
  • Fees can be paid through the MoE payment gateway online.

Publication

  • Following payment, the renewal advertisement appears in the UAE Gazette and local press.
  • This provides for transparency in terms of the UAE trademark law.

Receive an Updated Certificate

  • If your application is approved, you’ll receive a new certificate of registration with that trademark from the US Patent and Trademark Office — and it will be good for another 10 years.

Important Reminder

If not renewed, your mark may be cancelled and lose protection in the UAE.

Common Mistakes to Avoid

When doing a UAE trademark search, small errors can lead to big problems later.

1. Skipping the Trademark Search

Many do so without even finding out if their brand or its logo has already been claimed. This might result in rejections, disputes, or even the loss of brand rights.

2. Searching in English Only

Always search in Arabic and English. Some trademarks are filed in Arabic, and if these are not included, there can be unforeseen conflicts.

3. Ignoring Similar or Look-Alike Names

Even minor spelling changes or close designs can be an issue. Be sure to check the closely similar trademarks during your trademark research in the UAE.

4. Not Checking International Databases

If you will operate your business outside of the UAE, check in global databases such as WIPO and TMview. This puts your brand under protection globally and prevents litigation in other countries. Also, check if a brand name is registered in UAE.

5. Using Unofficial Websites

Only refer to official channels such as the UAE Ministry of Economy (MoE) site, WIPO, and TMview. Unofficial Web pages can contain incomplete or obsolete data, and could impact your trademark application.

Recommended Trademark Tools

Using the right tools makes your UAE trademark search online faster, easier, and more accurate. These platforms help you find out if your brand name, logo, or slogan is already registered — both in the UAE and other countries.

Website of MoE UAE – Ministry of Economy

You can find the official government trademark service in the United Arab Emirates.

It provides facilities to search existing trademarks, apply for a trademark, and renew registration. It is available on the Ministry of Economy’s Intellectual Property page.

  • Cost: Free of charge.
  • Use case: For finding local UAE trademarks before registration

WIPO Global Brand Database

WIPO’s tool allows you to search worldwide trademarks. It is beneficial for companies that intend to grow internationally or safeguard their brand worldwide. Type in the name of a sport and see all UAE-registered sports marks directly, or search by country (choose “United Arab Emirates”) to see a list of all UAE-registered marks.

  • Cost: Free.
  • Use case: Perfect for international trademark searches and global brand protection.

TMview Database

TMview is a multi-jurisdictional database containing records from the UAE and over 70 other countries. It serves up trademark owner names, application numbers, and registration dates. It is very useful for comparing your mark to others in different areas.

  • Cost: Free.
  • Why: Useful for verifying identical trademarks internationally.

Private Trademark Databases

There are some law firms and IP agencies whose offer is based on advanced paid databases with deep analysis of similarities and AI similarity finding. These tools can pick up marks that sound or look like a student’s — even if the names are spelled differently.

  • Cost: Paid service (rate varies by provider).
  • Aimed at: Best for those wanting thorough searches before filing a trademark.

Why Work With PRO services in dubai

Get your business registered easily with the assistance of PRO services in Dubai:

  • Expert opinion: Navigating UAE laws and MoE regulations.
  • Perfect search: Search official Arabic and English trademarks databases.
  • Faster Approval: Everything is done for you, paperwork and follow-up.
  • Protection under the Law: Keep your trademark safe from any legal consequences in the UAE. They will guide you more about the intellectual property rights in UAE. 
  • Support From Start to Finish: New Search To Renewal All Well Managed.

Business setup in Dubai would be easier and super convenient while working with the PRO Services Dubai. The business setup consultants in Dubai are licensed trademark consultants with the experts insights. 

FAQs – Trademark Search in UAE

Q1: How to check trademark in UAE?

You can verify on the MOE website, the WIPO Global Brand Database UAE, and TMview UAE. These websites display the existing trademarks in the UAE and other jurisdictions.

Q2: Is the UAE trademark search online free?

Yes, the MoE trademark search is 100% free. You can complete it on the web in advance of filing your registration.

Q3: Is it allowed for foreign companies to register their trademark in the UAE?

Yes. Local and foreign businesses can have their trademarks registered with the UAE Ministry of Economy. Powers of attorney for foreign applicants can be filed with or after the application as a formality; diplomatic and consular agents are empowered to certify documents.

Q4: What is the UAE trademark registration timeline?

The process typically takes 4 to 6 months, not including a review time and an event such as objections during publication.

Q5: What if I don’t do the trademark search?

Failing to check can lead to disputes, rejection, or even legal action if your brand name is already registered by someone else.

Final Thoughts

A UAE trademark search is an essential stage in the registration of your brand. Because it protects your name, logo, and slogan against any copying or misuse, by checking your trademark early, you can prevent legal issues as well as save time and money. A trademark also ensures that consumers can trust your business to deliver quality goods or services. It tells people your brand is genuine and safe under UAE trademark law.

Trademark search and registration in the UAE became too convenient in 2025. Everything can be done online via the MoE website, the WIPO Global Brand Database UAE, and the TMview UAE search tool. Many entrepreneurs take assistance from the PRO services Dubai. These professionals ensure that your application is complete and assist with renewals or disputes. Business setup consultants in Dubai can relieve you of stress and guide the process.

Commence a register search for UAE trademarks now. Guard your reputation and grow your company safely to create a name within the UAE market you can be proud of.

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